Browsing: Creating
When I started working with B2B companies, I quickly realized that understanding how your customers make purchasing decisions is just…
If you rely on SEO and information-based content to grow your audience, it’s time to rethink your approach with personality…
Creating videos for Instagram has to be one of my favorite marketing tasks.
Several years ago, we published a public beta of the HubSpot Culture Code slide deck. This deck started out as…
When you create an email using a drag-and-drop or module-based tool, you’re actually generating an HTML email.
Lots of times, when marketers want to make a big impact on their marketing, they focus on going after a…
Snapchat’s Spotlight feature has quickly become one of the most popular destinations for users to find fun, engaging content.
Your personality makes you unique — a differentiation that doesn’t just apply to people. Brand voices will make each company…
Knowing your customers is a crucial component of successful inbound marketing. Get started with buyer persona questions that can help…
Be honest. Do you know what your non-marketing colleagues do all day? Sure, you might have a general idea of…